Social media week
 Hi Anna, I just finished interviews with Shopflick, Delight & Shop.com about integrating email marketing and social media.
Also 2 new video in email demos using animated gifs (ok re-named Jpgs!) and 8 email strategies to fight the reccesion.
3 Interviews
1. Shopflick compliment Facebook with niche communities, Stylehive, Kaboodle and ThisNext. (and they've bothered to tell their email subscribers). I also list 45 retailers using social media and email. View Shopflick »
2. Delight.com Lynda Keeler states, "The Social Media group has shown a 20% increase in conversion compared to other traffic drivers". View Delight.com »
3. Shop.com talks about their @30DaysFeelGood campaign, which used Twitter and email to gather 3,000 entries to giveaway in 1 week.
View Shop.com »
Convert Video to Gif for email
If you missed the post which shows you how to convert your videos into an animated gif catch it here »
The Twilight email has been viewed 4,204 times and forwarded 525.
If you want to see more demos of this technique, check out the two we did for ESP Puresend. One for Kraft Foods the other NewsMax. We used After Effects and Pro Motion.
View 2 new video to gif demos »
Retain customers in a recession
Savvy brands like Brooks Brothers, have taken the opportunity to gain customer goodwill by running recession themed email creative.
I've listed 8 strategies for battling the weak economy without slashing prices. As Abercrombie's CEO recently stated:
"Promotions are a short-term solution with dreadful long-term effects."
Read strategies for battling the weak economy »
Enjoy!
Anna Yeaman
 @stylecampaign
p.s. If I'm addressing you as dbdht - sorry - correct your first name by clicking on Change your info below. Leave your Twitter ID also so I can follow you...What's Twitter? Click!
Top »
|
